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HomeSEO Microsoft Writes a New Chapter with Online Book Search
Microsoft Writes a New Chapter with Online Book Search
Not to be outdone by its competitors, Microsoft announced plans this
week to launch its own book search engine. The company's MSN Search,
like Yahoo before it, has joined the Open Content Alliance to make
publicly available print materials accessible on the Web.
Microsoft says the consortium will begin the digitization process, with
the help of the nonprofit organization Internet Archive, on books that
are in the public domain. In a subsequent phase, it will extend
offerings to other types of offline content not under copyright.
Dark and Stormy Night at Google
Microsoft and its partners are at pains to reassure publishers,
printers, and authors that they will respect copyright laws. The MSN
announcement comes in the wake of a lawsuit filed by the Authors Guild
and the Association of American Publishers accusing Google of copyright
infringement after the company unveiled its plans to create a book
search engine by scanning library book collections.
Google has drawn a maelstrom of criticism from publishers and printers,
but insists it is following the fair-use doctrine of U.S. copyright
law. Book search results, Google said, will "at most show only a brief
snippet of text where their search term appears, along with basic
bibliographic information" and links to online booksellers and
libraries.
Publishing houses Simon & Schuster, McGraw-Hill, John Wiley &
Sons, Pearson Education, and Penguin Group have argued that the Google
Print Library Project's plan to digitize books from libraries at
Oxford, Harvard, and Stanford universities, as well as from the New
York Public Library and the University of Michigan, without gaining
permission from owners, was a copyright violation.
On Tuesday, the International Publishers Association and PEN USA
released a joint declaration condemning Google's project. The groups
said they are "alarmed about the deliberate and continued disregard of
the interests and concerns that [have been] repeatedly raised with
Google Print Library Project."
Suddenly, a Shot Rang Out
It's an imbroglio that Microsoft hopes to sidestep. "With MSN Book
Search, we are excited to be working with libraries worldwide to
digitize and index information from the world's printed materials,
taking another step in our efforts to better answer people's questions
with trusted content from the best sources," Christopher Payne,
corporate vice president of MSN Search at Microsoft, said in a
statement.
Analysts say that MSN is doing more than just tweaking Google's nose.
The ability to archive, search, and retrieve information from offline
content is in high demand among businesses and consumers, said Mukul
Krishna, program manager for digital media at Frost & Sullivan.
"It is a very valuable tool that is moving from a nice-to-have to a
must-have for enterprises and [it is] beginning to be a need for
consumers."
At the same time, however, Krishna suggested that Microsoft stepped
into book searching in part because of the legal battle Google faces
before it can get its Library Project up and running.
"This is a market that [Microsoft] definitely wants to pursue and the
cream is that they might get one-upmanship over Google," Krisha said.
New York -- Online shopping declined 4 percent for most of November, pushing retailers to offer more deals on Cyber Monday, a retail expert said. "As shoppers focus on price this holiday season, online retailers will be extremely competitive to offer ...
Convio Names Sara Spivey Chief Marketing Officer - PR Inside
www.businesswire.com/cgi-bin/mmg.cgi?eid=5843080 - Convio, Inc. " the leading provider of on-demand constituent relationship management software and services to nonprofit organizations " today announced Sara Spivey has joined the company as chief ...
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“To plunder, to slaughter, to steal, these things they misname empire; and where they make a wilderness, they call it peace.” - Tacitus
“I am convinced that if we are to get on the right side of the world revolution, we as a nation must undergo a radical revolution of values.The giant triplets of racism, materialism and militarism are incapable of being conquered. We need a true revolution of values to unseat the glaring contrast of poverty and wealth. A nation that continues year after year to pour money into war and ignoring social uplift is approaching spiritual death.” - Martin Luther King, Jr.
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